The Peoria Exploratorium
Avalon's Magic Emporium
Avalon's Magic Emporium
Avalon's Magic Emporium
Every item I sell has been hand picked for ease and effect. I demonstrate, sell and teach the best classic magical effects in the business. I will help you find the right trick for your needs.
Foto Fantasies
Avalon's Magic Emporium
Avalon's Magic Emporium
Utilizing old fashion green screen technology, we can put you into your favorite world. Whether you wish to be a wizard, a superhero, a space adventurer or anything or anyplace you'd like to be.
The Streaming Station
Avalon's Magic Emporium
The Streaming Station
We offer a wide selection of products, including clothing, electronics, home goods, and much more. Our products are sourced from top-rated manufacturers to ensure the highest quality.
Avalon's Magic Emporium
Welcome to Avalon's Magic Emporium
According to Wikipedia, A magic store (also magic shop or magician's supply shop) is an establishment which sells materials for performing magic tricks. Magic shops often also sell practical jokes and novelty items, and frequently serve as informal gathering places for amateur magicians, with some hosting organized magic clubs.
Avalon's Magic Emporium is a true culmination of a dream, my dream. I have finally been able to put together the shop I have always wanted to have. My shop is a love letter to famous magicians, and magic shops, that came before me. I really feel that it was the magic shops that shaped this industry. Come in and see the magic 'art' on the walls, including an original pencil sketch by Harry Blackstone Sr. This shop is all about the new, ready to learn, future magician. I have hand picked every trick in the store, with the beginner and hobbyist magician in mind. I have tricks and kits geared directly to any age group 5 years and up. I also have easy to perform, professional effects, as well. Come visit and I will demonstrate and teach you the tricks you want. There is truly something for everyone in this shop. We also sell and ship mail orders.
The good news is...there's still more to come. As the old saying goes...'Come Grow With Us'.
Open By Appointment Only
Book your appointment now. Times are limited. If your need a special time or day, send me a message at the bottom of the page.
Avalon, The Entertainer, The Magician, The Teacher
A Little About Me
I started learning about this industry at age 12. Now, with over 50 years in entertainment, primarily magic and more than 30 years in the retail magic and teaching space, there are not many people more qualified to help you get started or continue learning 'The Art Of Magic'. I have worked, performed and taught in, over a dozen different magic shops across the country, from Kissimmee, Florida to Las Vegas, Nevada. Specializing in classic and beginner effects, I can help you find the perfect magic tricks for any age group. This is my specialty. This is what I love. This is what I do. I have hand picked and curated the best and easiest tricks to accomplish and loaded them into the Emporium, just for you. I know what works and what will serve you well. In fact, throughout my career, I have sold, well over, $2 million in magic tricks, so I know I can help you find the perfect tricks and effects for you. Come in and see me.
Introducing Our New Line
Custom Made Magic Tricks
Custom Made Magic Tricks
Custom Made Magic Tricks
At Entertainment by Avalon, we are always striving to bring you the highest quality and 'Bang For Your Buck' in the beginner magic industry. We are happy and proud to bring you, what I feel are, the best quality beginner effects in magic.
Great Quality
Custom Made Magic Tricks
Custom Made Magic Tricks
Made right here in Peoria, Illinois, Custom Made Magic Tricks are high quality in production and high quality in production value. These tricks are incredibly easy to do and are produced to the highest standards of quality and value.
Great Tricks
Custom Made Magic Tricks
Great Tricks
We can help you put together a complete 30 minute or more show, just from the pieces we offer in our Custom Made Magic line. From productions and vanishes to penetrations and transpositions, you can learn and do an entire range of magic.
The Peoria Magicians Assembly
The Peoria Magicians Assembly
This club is for and about those who love magic. Whether you're a hobbyist, a part time performer or a professional magician, we welcome you to join our ranks. The Peoria Magicians Assembly has been meeting in Peoria and surrounding communities for decades. We were Chartered by the International Brotherhood Of Magicians as 'The Nicola Ring, # 48 in 1947 and are also Chartered by The Society Of American Magicians. For the past 15 years, we have done a yearly show at The Peoria Expo Gardens. We meet the first Wednesday of each month at 7:00 pm at Avalon's Magic Emporium. Please come and join us. All are welcome. You can find out more at
You can also find many fine performers for your private gatherings. Below are several I highly recommend.
Here's the easiest way to find us.
1101 SW Washington Street
1101 SW Washington Street
1101 SW Washington Street
This building is located a couple of blocks north of the foot of the Cedar Street Bridge. If you are traveling south on SW Washington, this is what you'll see as you pass by. Just beyond this building, you are going to turn right into a parking lot.
Old Railroad Tracks
1101 SW Washington Street
1101 SW Washington Street
Just past 'The Mill', you'll notice some old abandoned railroad tracks that run between 'The Mill' building and The Dooley Brothers building. Just turn right into the parking lot here and follow the tracks into our lot.
The Block Wall
1101 SW Washington Street
You're Almost There
As you follow the tracks into the parking lot, you can park wherever there is space, ensuring you are courteous to others. If there is space, parking against the block wall is perfect. You can park against the building or wherever you can find space. It's tricky, I know.
You're Almost There
'The Magician Is In'
You're Almost There
Once you've parked, look in the corner of the building next to the Pottery Studio; you'll see a green door. That is 'The Magic Door,' through this door is where you can witness incredible magic demonstrations and explore a variety of retail magic items.
"The Magic Door"
'The Magician Is In'
'The Magician Is In'
Once you reach 'The Magic Door', look for the sign that says 'The Magician is in.' It will be located just below the 'Artist Studios' sign. If you don't see the Magician sign, I am not available for magic demonstrations or magic tricks. You can go to my 'Book Your Appointment Here' button above to find my availability.
'The Magician Is In'
'The Magician Is In'
'The Magician Is In'
If you see this sign on the door, just call the shop number on it, and I'll come out to let you in. At this point, you are just seconds away from experiencing some incredible magic demonstrations. Once inside, you can enjoy retail magic and even discover some amazing magic tricks that almost anyone can do.